Cross-border e-commerce is now divided into two forms, platform and independent station

In addition to Amazon, many people are doing wish, AliExpress, eBay, and build a website inside the platform. You can choose to have your own store decoration or find someone to buy suitable store decoration. The platform is a platform that foreign customers know, so there are customers coming in. What you need to do is to promote it, advertise internally, or give money to the platform to put your products and stores on the top to occupy the traffic ratio. This is the biggest part of your expenses.

There is also a form of independent station, which is to create your own independent website through the system. There is no platform. The website knows your personal products. The commonly used systems of this type are Shopify and Shoptago. The two are similar. The latter is relatively cost-effective. The advantage of this website is that the commission is not as much as the platform after it is established, and there are no platform rules and restrictions. The disadvantage is that the website is not like the platform. Sellers come in every day. The website needs to do its own promotion and optimize the website ranking to make your website ranked at the top of Google search to attract customers to click into your website.

These two forms are the most common forms of foreign trade at present. You can do them at the same time, but customers do not find you by yourself. You need to push yourself to a place where customers can see you, and then customers click in, and you find customers. In addition, there are many foreign trade customer-attracting software and customer-opening plug-ins. Although I don’t know if they are effective, you can learn more about them if you need them and decide based on your needs.