电商,即电子商务,是指以信息网络技术为手段,以商品交换为中心的商务活动;也可理解为在互联网、企业内部网和增值网上以电子交易方式进行交易活动和相关服务的活动,是传统商业活动各环节的电子化、网络化、信息化;以互联网为媒介的商业行为均属于电子商务的范畴。电子商务即使在各国或不同的领域有不同的定义,但其关键依然是依靠着电子设备和网络技术进行的商业模式,随着电子商务的高速发展,它已不仅仅包括其购物的主要内涵,还应包括了物流配送等附带服务等。电子商务包括电子货币交换、供应链管理等。
那么怎么从零开始学做电商呢 首先就是对店铺的定位了。在店铺定位时,我们可以从这个角度来入手,比如从女人入手,可以卖包包,衣服,化妆品等等。
稳定可靠的货源是店铺能得到持续发展的必要条件。自己从网上获得货源或者直接找工厂加工。
店铺的出众最关键的因素还是在产品,好的产品是一个店铺的灵魂,所以卖家在如何选品上一定要做足了功课。产品新颖十分重要。
很多新店刚开始是没有流量的,这个是让很多新手卖家都很头疼的事情。获得更高的订单量十分重要。
选择合适的网店平台,例如淘宝等,安全性和可靠性十分重要;如果想要跨境电商,就可以先从亚马逊、eBay等平台入手。
E-commerce, or electronic commerce, refers to business activities centered on commodity exchange using information network technology as a means; it can also be understood as activities that conduct trading activities and related services in the form of electronic transactions on the Internet, corporate intranets and value-added networks. It is the electronicization, networking and informatization of all aspects of traditional business activities; all business activities mediated by the Internet belong to the scope of e-commerce. Even if e-commerce has different definitions in different countries or different fields, its key is still the business model that relies on electronic equipment and network technology. With the rapid development of e-commerce, it has not only included its main connotation of shopping, but also ancillary services such as logistics and distribution. E-commerce includes electronic currency exchange, supply chain management, etc.
So how to learn to do e-commerce from scratch? The first thing is to position the store. When positioning the store, we can start from this perspective, such as starting with women, and selling bags, clothes, cosmetics, etc.
A stable and reliable source of goods is a necessary condition for the sustainable development of the store. Get the source of goods from the Internet or directly find a factory for processing.
The most critical factor for a store to stand out is the product. Good products are the soul of a store, so sellers must do their homework on how to choose products. Product novelty is very important.
Many new stores have no traffic at the beginning, which is a headache for many novice sellers. It is very important to get a higher order volume.
Choose a suitable online store platform, such as Taobao, etc. Security and reliability are very important; if you want cross-border e-commerce, you can start with platforms such as Amazon and eBay.