1. 《大数据视角下的跨境电商》,这本书的特色是:大数据与跨境电商相结合,利用大数据以及大数据分析工具,教我们用大数据思维,并借助大数据分析工具做好跨境电商,另外这本书还将大数据融合在现在流行的亚马逊运营、社交媒体营销、视频/直播当中,实用性强,值得推荐。
2. 《大卖家》,这本是的特点是:实操性比较强,以图解的方式带领读者学会如何操作亚马逊。
3. 《跨境电商多平台运营实战基础》,这本书的特点是:整合了阿里速卖通、亚马逊、eBay、Wish、Lazada五大平台的运营运营攻略。
1. "Cross-border E-commerce from the perspective of big data", the characteristics of this book are: combining big data with cross-border e-commerce, using big data and big data analysis tools, teaching us to use big data thinking, and using big data analysis tools to do cross-border e-commerce. In addition, this book also integrates big data into the popular Amazon operations, social media marketing, and video/live broadcasts. It is very practical and worth recommending.
2. "Big Seller", the characteristics of this book are: it is more practical, and it guides readers to learn how to operate Amazon in a graphical way.
3. "The Practical Foundation of Cross-border E-commerce Multi-platform Operation", the characteristics of this book are: it integrates the operation strategies of the five major platforms of AliExpress, Amazon, eBay, Wish, and Lazada.