Cross-border e-commerce refers to an international business activity in which trading entities in different customs territories reach transactions through e-commerce platforms, conduct electronic payment settlements, and deliver goods and complete transactions through cross-border logistics. It is an industry that combines foreign trade and the Internet. Its essence is still foreign trade, but with the wings of the Internet, it has become not only uncomfortable for traditional foreign trade people, but also more unfamiliar for Internet people.

In general, cross-border e-commerce is still difficult to do, or in other words, no matter which industry, when it develops to a relatively complete stage, it will enter the red ocean period and it cannot be too easy.

Before 2013, cross-border e-commerce belonged to the golden age of foreign trade wholesale; after 2014, cross-border e-commerce entered the era of platform sellers, and platforms such as eBay, Amazon, wish, and AliExpress began to rise; in 2017 and 2018, major cross-border e-commerce platforms gradually became formalized; especially since 2018, the platform's rule review has become more and more formalized, and cross-border e-commerce is also growing vigorously.

Generally speaking, I think it is still suitable to enter cross-border e-commerce in the next two years. China has an overcapacity of goods and needs a broader market; and our products are still relatively competitive because of their low cost; at the same time, cross-border e-commerce platforms are still in the rising stage and are far from reaching a saturated state.

Therefore, in 2019, cross-border e-commerce is still a sunrise industry and is still relatively valuable, but whether you can make money still depends on your personal ability.